It's Time - one of the most successful election campaigns in Australia

Election 2016: Marketing Lessons from History

Looking back at the 2016 Australian election campaign most would agree that it was one of the most boring of all time. ┬áDespite this, there are several┬álessons for every marketer in this election campaign; some classic lessons in advertising as well as branding. And some lessons learnt from elections past. Some claim that┬áthere are only […]